Applied research project is a major piece of independently researched work, providing an opportunity to carry out an in-depth investigation of a workplace management problem or issue that should normally have a strategic dimension which addresses organisational issues and provides a process for solving research related problems.

Wherever there are people, systems and organisations, there will be leadership and management. Primarily this module will be studying the concepts of leadership and management within the modern organisation with the context of the current business environment, modern employment law and a savvier employee base.

The module focuses on strategy and strategic management within the global context. You will learn about strategies that businesses can employ to identify opportunities, gain sustainable competitive advantages and grow. The module explores the effects of globalisation, the ways businesses can adapt in the changing global environment and respond to the emerging challenges and competition. It discusses theory, conceptual frameworks and principles and their application in real life. You will also explore some of the most important areas in strategic decision-making, including but not limited to production strategy, sustainability, innovation, change and risk management.

The aim of this module is to introduce key disruptive technologies, specifically those that leverage mobile telecommunications and the effects they have had and are having in existing and emerging business strategies. The ethical considerations in the use of mass data collection, profiling and cloud based resources.

The analysis of financial statements can tell us a great deal about the health of a company and its ability to deal with future challenges.

The module is designed to enable students to develop an appreciation of the role of marketing and the management of marketing functions in the modern organisation.